Here it is, my latest column for Eastern Daily Press all about The Apprentice.
“It seems to me that the candidates on The Apprentice are getting worse. I mean if the express intention of the show was to bring together a collection of vapid egomaniacs with all the business acumen of a mouldy Tupperware set, then I’d understand. But these contestants are ‘supposed’ to be smart. Seriously! Unless I’m very confused, being good in business is about more than wearing a Topshop suit and high heels in the most inappropriate of contexts, while scowling from under a year’s supply of makeup and dropping the word ‘premium’ into every sentence. If it were that simple I’d be getting the heels and slap on myself. “
Chris McGuire, Eastern Daily Press
To read the full column, click here.
Chris McGuire: Writer 